Privacy Policy

At Bedfordshire Permanent Makeup / Permanently Beautiful, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, make an enquiry, or book a treatment with us.

1. Who We Are

For any data protection queries, you can contact us at:

📧 info@bedfordshirepermanentmakeup.co.uk
📍59 Langdale Road, Dunstable, LU6 3NR

2. What Information We Collect

We may collect and store the following types of personal data:

• Full name, email address, phone number
• Social media usernames (if you message us via social)
• Medical history and health information (for consultation/treatment safety)
• Photos (before/after treatment, with your consent)
• IP address and device/browser details (when browsing the website)
• Booking preferences, treatment history, and communication history
• Marketing preferences

We only collect what is necessary to deliver your treatment safely and in line with industry standards and legal obligations.

3. How We Use Your Information

We use your information to:

• Respond to your enquiries
• Process bookings and send confirmations or reminders
• Carry out consultations and treatments safely
• Contact you regarding top-ups, follow-ups, or changes to appointments
• Improve our website and services
• Send marketing updates (only with your explicit consent)

4. Marketing

We may send occasional updates, special offers or business news — but only if you’ve opted in. You can unsubscribe at any time via the link in any marketing message or by contacting us directly.

5. Data Security

We take the security of your data seriously. All data is stored securely, and only accessed by authorised team members. We follow UK GDPR and Data Protection Act 2018 requirements and never sell or share your data for marketing purposes with third parties.

6. Cookies and Website Data

Our website uses cookies to enhance user experience, analyse web traffic and track performance using tools like Google Analytics. You can manage or disable cookies in your browser settings at any time.

7. Third Parties

We may use trusted third-party providers to help operate our booking system, process payments, or analyse data. These providers will only access your data to carry out services on our behalf and are contractually required to protect your privacy.

We are not responsible for the privacy practices of websites we link to. We recommend reviewing their policies before sharing personal data.

8. Your Rights

You have the right to:

•  Request a copy of the personal data we hold about you
• Correct or update your information
• Withdraw consent at any time
• Request that we delete your data (unless required to retain it by law or for insurance purposes)

To exercise any of these rights, please contact us directly.

9. International Transfers

We store and process your data in the UK. If any services we use transfer data outside the UK, we ensure appropriate safeguards are in place.

10. Children’s Privacy

We do not knowingly collect data from anyone under the age of 18. If we learn that we have received personal information from someone under 18 without verified parental consent, we will delete that information.

11. Updates to This Policy

We may update this policy from time to time. The latest version will always be available on our website. We encourage you to review this page periodically.

12. Governing Law

This Privacy Policy is governed by the laws of England and Wales. Any disputes will fall under the exclusive jurisdiction of the English courts.